Business 2000

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Léamh gach cás staidéir as Gaeilge

3rd Edition Case Studies

3rd Edition Cover

Business 2000 – 3rd Edition (1999 – 2000)

Aer Rianta — Planning today for tomorrow
AIB — European policy and agriculture
Amway — Using marketing communications to develop and grow business
An Garda Siochana — Supporting the Gardai serving the public
Analog Devices — Managing Intellectual Capital
Bank of Ireland — Fulfilling the needs of customers
Bord Failte Eireann- The Irish Tourist Board — The Irish tourism industry
Bupa Ireland — Serving the community
Bus Eireann — Anywhere I want to go
Cadbury Ireland Ltd — Brand development through packaging
Central Bank of Ireland — The impact of EMU
Coca-Cola Ireland — Just for the taste of it
CRH plc — Growth strategy continues
Eagle Star Ireland Ltd — New developments in the Insurance sector
Eircell — Mobile communications technology
Eircom — Corporate identity and change
Enterprise Ireland — Working with Irish Industry
Esat Telecom — Changing the face of telecommunications
ESB — Internationally traded services
Guinness Ireland Group — The race for quality has no finish line
Henry Ford & Sons Ltd — The Ford Focus- a car for the millennium
Hibernian Group plc — Management practices for a new culture
Irish Life and Permanent plc — Transforming the landscape of financial services in Ireland
Irish Shell — Profits and principles
McDonald's Restaurants of Ireland ltd — Ireland's favourite quick service restaurant
Musgrave Ltd — Business Planning
National Centre for Partnership — Partnership in the Workplace
National Treasury Management Agency — Managing the National Debt
Novell Ireland Software Ltd — largest network software company
Ocean — A different approach to telecommunications
Primark- Penneys Stores — Sustaining an image
Radio Telefis Eireann (RTE) — Commercial Enterprises Ltd
Tesco Ireland — Business in times of change
Udaras na Gaeltachta — GaelSaoire A destination with a difference
Voluntary Health Insurance Board (VHI) — Managing Healthcare